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Case Study

Dadalectic

Book Design, Publishing & Marketing Dadalectic Original writing and art were crafted into a dreamy book while publishing, distribution and marketing placed books into the hands of readers—garnering engagement and reviews. See Project Project Overview Internal Client The Girl Mirage A Geena Media brand, The Girl Mirage is Geena Matuson as multidisciplinary artist using the surreal […]

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Endeavor

Brand, Product & Marketing Package Endeavor This multichannel product targets university student entrepreneurs and features marketing, distribution and measurement plan. See Project Project Overview Internal Client Meeting in the Media Meeting in the Media is a concept company meeting at the intersection of media, technology—and humanity. The company, once active as a technology blog, has

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Syracuse City Ballet

Brand Management & 360° Marketing Syracuse City Ballet Strategic management solutions across operations, marketing, content and products helped this regional performing arts organization increase sales, engagement and growth—and kept its doors open. See Project Project Overview Client Syracuse City Ballet​ Syracuse City Ballet is the premiere professional ballet company serving the Central New York community.

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Flower Daze

Mixed Media Art Flower Daze An ongoing mixed media series, “Flower Daze” is an exploration in ephemerality through a floral lens using both physical and digital media. See Project Project Overview Owner The Girl Mirage A Geena Media brand, The Girl Mirage is Geena Matuson as multidisciplinary artist using the surreal to explore the ephemeral and

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Syracuse University Blackstone LaunchPad

Website Design & Development Syracuse University Blackstone LaunchPad First accessibility-compliant website for university led to increased student, mentor and donor interest. See Project Project Overview Client Syracuse University Blackstone LaunchPad Located in the Syracuse University Libraries, the Blackstone LaunchPad is a hub of innovation and teamwork for faculty, staff, student and alumni projects. With a

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MUNCH Jerky

Brand & Product Package MUNCH Jerky Strategic branding, targeting and product design led to product manufacturing and expansion from single campus store to national online shop. See Project Project Overview Client MUNCH Jerky™ It all started in 2020—on a golf course in New York, where founder Selim Dangoor was munching on local jerky. Inspired, Selim

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